Janet Mitchell leads Global Access’ go-to-market efforts to build client business and brand value through international commerce. She has a proven track record of successfully leading sales and marketing teams at high-growth companies.
Janet has launched three venture capital backed start-ups in Austin, Texas with one breakout success, Newgistics, that grew from $300,000 to over $90 million in revenue over a four-year period to be recognized as #6 in the Top 50 Fastest Growing Companies by PriceWaterhouseCoopers. At Newgistics, Janet served as senior vice president of solution design where she led business planning, product management, strategic alliances and marketing. She also previously served as chief marketing officer at start-ups living.com and SmartPrice.com.
Janet’s success launching startups built on her years of experience as an executive at four Fortune 500 companies: CBS Inc., Playtex International, Dannon and Duracell, where she served as vice president of marketing for North America a $1.2 billion division.
Most recently Janet served as the founding principal of M Group Agency, an Austin-based strategic marketing agency that builds the business and brands of organizations by helping them launch new products and services, advertising and promotional campaigns, grassroots advocacy programs and organizational change initiatives to realize their strategic north star.
Janet is a member of the Austin Area Research Organization and a graduate of the 2005 – 2006 Leadership Austin class. She holds a BS in Business Administration from Babson College in Wellesley, Massachusetts and an MBA, graduating with honors, from the University of Connecticut.